Celebrate Oregon! , Cultural trust mural, medford murals, airport mural, artistry, oregon cultural trust
By Emily Hunter | 01/06/2022 | Art Galleries, Museums & History, Outdoor Adventure, Things to Do

THE CELEBRATE OREGON! MURAL

You might have seen a beautiful new addition to Medford’s airport. From a distance, the “Celebrate Oregon!” Cultural Trust mural is a vibrant tapestry of Oregon’s Cascade Mountains. Look closer, and the 127 symbols unearth stories of bright history and heritage. From award-winning food and wine, to the glorious hiking and biking scene, here are a few hidden messages you might’ve missed.

A testimony to how much Oregonians value culture, the Oregon Cultural Trust was created in 2001 to provide funding for artists and creators around the state. Established by the Oregon Legislature, the Oregon Cultural Trust currently works with over 1,600 nonprofits45 county and tribal Cultural Coalitions, and other vibrant cultural bounties across the state.

Oregonians fund the Cultural Trust. They, in turn, fund the artists, potters, rappers, acrobats and dreamers who make Oregon, Oregon. From Burns to Astoria, every year Oregonians support the Trust through generous matching gifts to fuel Oregon culture. In 2019, Oregonians gave $4.5 million to the Cultural Trust! After donations from Oregonians and statewide partners, artists of all kinds apply for the Trust's three competitive Cultural Development Grants.

An integral part of communities everywhere, the Trust inspires Oregonians to take part and pride in supporting their local creators. No other state provides a 100 percent tax credit to inspire cultural giving. As uniquely Oregonian as public beaches and the bottle bill, the Oregon Cultural Trust provides an ongoing funding engine to support all facets of arts and culture.

For accurate historical depictions and storytelling, artists and designers were nominated by a diverse group of 33 individuals representing Oregon’s artistic and design community. Each nominator was invited to forward the creative brief to artists or designers they felt might be interested. After receiving 36 total submissions of interest, a diverse jury evaluated and recommended 20 artists be invited to submit preliminary concepts in exchange for a $250 honorarium.

After receiving several concepts, an expanded jury evaluated each one based on criteria derived from the creative brief. Unanimously recommended to the Cultural Trust Board of Directors, Liza Burns' design was selected and approved in October.

Frequently meeting with several content experts identified through the Governor’s Office of Diversity, Equity and Inclusion, Burns was able to create and finalize symbols included in the design.

Capturing “Oregon Culture” in a single piece is an extraordinary challenge as Oregon is a diverse and beautiful arrangement of many cultures, each with their own subcultures and nuances. This abundance became the foundation of the piece.

The longer you look at the mural, the more your eyes will come to see. A unique place to dinehike and play, Medford’s culture is filled with diversity. This extraordinary fact is what inspired artist Liza Burns to create a patchwork design - focusing on the abundance of cultures, big and small. Beginning with the unique and diverse landscape, the overlay of the mural features the river valleys, mountains and high deserts of the region. Second, a concept of “symbol overlay” was developed in order to take viewers on a journey of discovery, and foster the idea of an ever-evolving culture.

Celebrate Oregon! , Cultural trust mural, medford murals, airport mural, artistry, oregon cultural trust, liza burns

Liza Burns is an illustrator, muralist and designer based in Eugene, Oregon. She holds a Bachelor of Fine Arts from Boston University and an Associate Degree in Graphic Design from Lane Community College. After graduating from BU, Burns lived and worked in Los Angeles where she painted her first large-scale mural at Blue Cow Kitchen in downtown Los Angeles. Her mural art now appears in restaurants, shops, businesses and office buildings across Oregon, California, Texas and Connecticut. As a child she was deeply inspired by the work of Graeme Base (illustrator and author of books like “Animalia” and “The Eleventh Hour”), where she found a love and respect for art that tells a secret story that can only be unraveled by taking your time.

What do hiking destinations, live performances and award-winning food all have in common? They are all part of Southern Oregon’s rich cultural history! Click here to follow along on the interactive map, and click on any of the 127 key numbers to learn more about what each one represents.

First unveiled in the Medford Airport (MFR), the Oregon Cultural Trust mural and license plate serve as opportunities to experience the region and all its different attributes. You can view the mural next to the arrival section of the airport on your next visit, and see the new license plate around the state as you cruise downtown. Continue reading to discover the featured southern Oregon symbols, and learn about all of the symbols included with the interactive map.

Did you know that Harry and David was founded in Medford? A nationally renowned pear and chocolate hub, Harry and David is famous for it’s lovely gift towers, local’s favorite “Moose Munch” and hand-picked freshness guarantee. The company has blessed the Rogue Valley for over 110 years, making the symbol of the pear iconically known throughout the valley. It is only fitting that a symbol of the pear be proudly displayed in the mural. You can find it in the upper, left sky section, and taste Harry and David for yourself in the Heart of the Rogue Valley.

Celebrate Oregon! , Cultural trust mural, medford murals, airport mural, artistry, oregon cultural trust, interactive key number, photo, blue cheese, rogue creamery, rogue river blue

A cheese connoisseur? Try 10 minutes from Medford, where the World’s Best Cheese, Rogue River Blue, resides at the famous Rogue Creamery. Awarded in 2019 at the World Cheese awards in Italy, Rogue Creamery is a famously organic company you won’t want your taste buds to miss out on.

Sitting along the Artisan Corridor, you can pair your cheese with award-winning wine from Ledger David Cellars, or home-made chocolate from Lillie Belle Farms. Spend an afternoon enjoying incredible artisan goods, and truly experience why Rogue Creamery’s cheese symbol is proudly displayed in the top left section of the Cultural Trust mural.

Celebrate Oregon! , Cultural trust mural, medford murals, airport mural, artistry, oregon cultural trust, interactive key number, photo, pinot noir, grapes, wine country

Climate, soil, craft and culture create the perfect storm for world class wine. Named a “Top Ten Global Wine Destination” by Forbes Magazine in 2019, the Rogue Valley has a multitude of different wines to enjoy. Safely tucked into the Klamath, Coastal and Cascade Mountain ranges, the valley’s bowl allows for a multitude of varietals you are sure to enjoy. In warmer climates, grapes produce Merlot, Cabernet Sauvignon, Malbec, Syrah, Tempranillo and Viognier. While the cooler climate varietals include Oregon’s famous Pinot Noir, Sauvignon Blanc and Chardonnay. With a different varietal for everyone, you can see why a Pinot Noir and grape symbol are each displayed in the mural.

Celebrate Oregon! , Cultural trust mural, medford murals, airport mural, artistry, oregon cultural trust, interactive key number, photo, hiking

When you travel to the Rogue Valley, the possibilities of adventure are endless. With beautiful views of the valley on the Table Rocks, 1,740 acres of hiking and biking trails on Prescott Park, and the ever-enchanting Pearsony Falls, Medford is an outdoor enthusiast’s dream.

Not to mention, Oregon’s only National Park, Crater Lake, lies just 50 miles from Medford. The national treasure has some of the most breathtaking views you will experience, and several activities and things to do all year-round.

With an endless amount of hiking locations, escaping into the beauty of the region is not difficult. Find the iconic hiking boot in the upper left hand of the mural, and lace up yours to enjoy the rawness of the valley!

Celebrate Oregon! , Cultural trust mural, medford murals, airport mural, artistry, oregon cultural trust, interactive key number, photo, theater

Boasting world-class productions and performances, Medford and the Rogue Valley showcase some of the best live performances on the West Coast.

Nestled into downtown Medford, enjoy a Broadway, ballet or cabaret performance at the Craterian Theater. The theater features incredible acoustics, and an intimate seating limit of 750 patrons.

Often called the Broadway of the West Coast, the Oregon Shakespeare Festival (OSF) is one of the region's biggest attractions, boasting multiple Tony Awards and accolades. TIME named it as one of the top five regional theater companies in the country, with 11 world-class  productions by classical and contemporary playwrights, crafted by some of the biggest talents in theater today.

Britt's performance venue is a naturally formed amphitheater set among majestic  ponderosa pines and native madrones. Located in the historic 1850s gold rush town of Jacksonville, Britt presents dozens of summer concerts. Concerts feature a variety of different world-class artists presenting multiple different genres, including classical music, jazz, blues, folk, bluegrass, world, pop and country music.

With an abundance of art and culture throughout the valley, inspiration and opportunity abound in Southern Oregon. When you look at the Cultural Trust mural, you will find a classic theater symbol in the top left corner, displaying the incredible feats of the arts around the valley.

Celebrate Oregon! , Cultural trust mural, medford murals, airport mural, artistry, oregon cultural trust

A unique destination to dinehike and play, discover the diverse culture of Oregon and the Rogue Valley! Get started planning your vacation in the Heart of the Rogue by viewing our Visitor Guide online, and learn more about the abundance of culture in Oregon on the Interactive, License Plate Key Narrative.

FEBRUARY
24
Bly Manor
The Modern Prometheans present “Bly Manor” by Paul Cosca, based on “The Turn of the Screw” by Henry James. 310 N.…
VISIT WEBSITE
FEBRUARY
24
Connor Reese at Gold Rush Brewing
Three-time Grammy Award watching singer/songwriter, Connor Reese, is here to bring you music, laughs, and maybe one too many historical…
VISIT WEBSITE
FEBRUARY
24
Harvey
Harvey follows the charming and eccentric Elwood P. Dowd, whose best friend is a 6-foot-tall invisible rabbit. As his family…
VISIT WEBSITE
FEBRUARY
24
Hike and Learn
Unless otherwise noted, talks are held at the Ashland Food Co-op Community Classroom located at 300 N. Pioneer Street in…
VISIT WEBSITE
FEBRUARY
24
Masterworks 5 presented by Rogue Symphony
VISIT WEBSITE
FEBRUARY
24
NEWSWATCH 12 Sportmen's & Outdoor Recreation Show
VISIT WEBSITE
FEBRUARY
24
Old Time Fiddlers of Jackson & Josephine Counties
FREE family-friendly entertainment provided by District 4, Old-Time Fiddlers this Saturday, February 24th, from 1:00-3:00 PM. Guests are welcome to…
FEBRUARY
24
Oregon Cabaret presents Clue
Based on the iconic 1985 Paramount movie which was inspired by the classic Hasbro board game, Clue is a hilarious…
VISIT WEBSITE
FEBRUARY
24
Slaphappy Comedy Night
Catch some comedy at Rockafairy on Saturday February 24! We're excited to host our first standup comedy show featuring Nic…
VISIT WEBSITE
FEBRUARY
24
Sportsman's & Outdoor Recreation Show
he exhibits will include fishing, camping, hunting, boats, canoes, kayaks, sups, hiking, climbing, biking, ATVs, RVs, tour guides, trucks, government…
VISIT WEBSITE
FEBRUARY
24
The Basics of Watercolor with Faye August
3 Sessions, Saturdays, February 17-March 2, 11:30am–2pm. For ages 16 and up. No previous watercolor experience necessary. This class will…
VISIT WEBSITE
FEBRUARY
24
What's at Stake
Southern Oregon University’s Schneider Museum of Art (SMA) reopens Thursday, January 11, 2024 at 5 p.m. with a new exhibition,…
VISIT WEBSITE
FEBRUARY
25
Free Music + Wine Series at Roxy Ann Winery
Visit RoxyAnn Winery for free live music from various artists alongside award-winning wine. Fridays: 6-8 pm Sundays: 4-6 pm
VISIT WEBSITE
FEBRUARY
25
Intro to Drawing for Adults with Belinda Moffit
Intro to Drawing for Adults with Belinda Moffit February 4-March 3, Sundays 2:00-4:30 In this introductory class, each class will have a…
VISIT WEBSITE
FEBRUARY
26
Oberon's Open Mic Night
Oberon's Open Mic taken to a whole new level! Music, beat poetry, stories, and occasional puppet show. Sign up is…
VISIT WEBSITE
FEBRUARY
26
Throw Axes at Cascadia!
Looking for a fun date night, a corporate event, or just want to see what axe throwing is all about?…
VISIT WEBSITE
FEBRUARY
27
Exhibit - Mark Simonds Scholarship Fund Art Sale
We have been gifted several framed fine art paintings which are to be sold and used to provide scholarships for…
VISIT WEBSITE
FEBRUARY
27
Rogue Studio Figure Drawing Sessions
5 Sessions, Tuesdays, February 6 to March 5, 12pm–2:30pm. All skill levels welcome. All media welcome. Two and a half…
VISIT WEBSITE
FEBRUARY
27
Wire Wrapping and Viking Knit Classes
Wire Wrapping Class Description: $35 per person, 6 max per class In this class you will have a wire wrapping tutorial and…
VISIT WEBSITE
FEBRUARY
28
Open Mic at the Phoenix Clubhouse
Every Wednesday 7-10pm, all ages and talents are welcome to join in on the fun at open mic night! Drums,…
VISIT WEBSITE
FEBRUARY
29
Naumes Suncrest Winery Varietals
Located in a timeless farmhouse that has been in the Naumes family for generations, the Naumes Suncrest Winery features a…
VISIT WEBSITE
FEBRUARY
29
Wine Tasting at DANCIN Vineyards
Taste beautiful wine at DANCIN's beautiful winery and tasting room. Set magnificently on the forested foothills of Southern Oregon overlooking…
VISIT WEBSITE
MARCH
1
20th Oregon Chocolate Festival
Join us on March 1-3, 2024, for an unforgettable chocolate adventure. From Chocolate Maker’s Wine Dinner on Friday night, educational…
VISIT WEBSITE
MARCH
1
March First Friday Art Walk!
First Friday Art Walk: March 1, 2024 5:00 p.m. - 8:00 p.m. Join us for First Friday Art Walk! We're excited to share…
VISIT WEBSITE
MARCH
2
2024 Southern Oregon Polar Plunge for Special Olympics
Get ready to make a splash with the Annual Polar Plunge for Special Olympics Oregon! This fun, zany fundraising event…
VISIT WEBSITE
MARCH
3
Charlie's Chocolate Run
Join us at 2024 Charlie’s Chocolate Run! This family friendly event is taking place in conjunction with the Oregon Chocolate Festival.…
VISIT WEBSITE
MARCH
7
Lettice and Lovage
Peter Shaffer’s wild and wonderful comedy – what could possibly go wrong with a wacky tour guide, an old Tudor…
VISIT WEBSITE
MARCH
8
Disney’s The Little Mermaid
Based on the classic animated film, Disney’s The Little Mermaid is a love story for the ages! This fishy fable…
VISIT WEBSITE
MARCH
8
TMTO presents The Little Mermaid
Based on the classic animated film, Disney’s The Little Mermaid is a love story for the ages! This fishy fable…
VISIT WEBSITE
MARCH
9
FREE Family Day at the Schneider Museum of Art
Participate in hands-on arts and exploration activities to engage with the works on view at SMA.
VISIT WEBSITE
CLICK HERE TO SEE ALL EVENTS
Family, Outdoor Adventure, Things to Do, Trails
Whether you are training for your next major event or tuning up for the local Turkey Trot, Medford and the Rogue Valley are a runner’s paradise. With terrain to suit any runner’s needs, the region offers limitless options and is…  Read More
Artisan Foods, Dining, Farmers Markets, Fruit & Vegetable Stands, Things to Do
The Rogue Valley is a wonderland for creative cooking concepts and ingredients. While the traditional holiday feasts and cookie baking marathons behind us, consider thinking outside the culinary box and prepping your pantry with some perfectly pickled products.   Read More
Dining, Family, Food Trucks/Carts, Music, Things to Do, Wine
From artisan eats to double gold wine - the Heart of the Rogue Festival is designed to highlight and uncover the many treasures of the town and beyond. Enjoy artisan offerings, locally prepared and sourced food  and wine, and so…  Read More
Family, Outdoor Adventure, Things to Do, Trails
Whether you are training for your next major event or tuning up for the local Turkey Trot, Medford and the Rogue Valley are a runner’s paradise. With terrain to suit any runner’s needs, the region offers limitless options and is…  Read More
Artisan Foods, Dining, Farmers Markets, Fruit & Vegetable Stands, Things to Do
The Rogue Valley is a wonderland for creative cooking concepts and ingredients. While the traditional holiday feasts and cookie baking marathons behind us, consider thinking outside the culinary box and prepping your pantry with some perfectly pickled products.   Read More
Dining, Family, Food Trucks/Carts, Music, Things to Do, Wine
From artisan eats to double gold wine - the Heart of the Rogue Festival is designed to highlight and uncover the many treasures of the town and beyond. Enjoy artisan offerings, locally prepared and sourced food  and wine, and so…  Read More
MEDFORD WEATHER
Connect With Us
@TravelMedford
Newsletter Sign-up
101 E. 8th St | Medford, OR 97501 | 541-779-4847 | info@travelmedford.org
Website Development by Drozian Webworks
X
X